ENEL - Towards a new, Sustainable Business Model
Villa Lazzaroni in the Italian capital Rome was the backdrop for the Towards a New Sustainable Business Model for Energy Companies kick off meeting, part of the Enel Foundation’s partnership with the G.O.L.D.E.N. programme

Towards a new, Sustainable Business Model
The kick off meeting of the project Towards a New Sustainable Business Model for Energy Companies took place at Villa Lazzaroni in Rome on 25 November, and featured contributions from representatives of the Enel Foundation, the G.O.L.D.E.N. Network, the Bocconi University as well as key figures from the Enel Group.

The event was part of the Enel Foundation’s collaborative efforts with the G.O.L.D.E.N. network, which brings together business, academia and international institutions in order to foster the co-creation of a sustainable future. The collaboration follows the principle of Engaged Scholarship, research with a strong emphasis on the collaboration between business and academia. The aim is to develop knowledge of how companies integrate Environmental, Social and Governance (ESG) principles into their business models.

The day began with opening remarks from Renata Mele, head of the Research area on Sustainable Development and Innovation, who was followed by Maurizio Zollo, who presented the research project. Kerstin Neumann and Steve Waddell from G.O.L.D.E.N. Ecosystsems Labs presenting the working paper The Energy Ecosystem Lab, which is coordinated by Waddell.

‘We need a long-term vision to guide the entire process,’ said Enel’s head of CSR Marina Migliorato. ‘tools and methodologies should be embedded within our everyday activities; along with competences, skills and a new culture of measuring our work.’

The day then moved on to the Enel case study, which was presented by the Lucrezia Sognini, from Bocconi University and Maria Cristina Papetti, head of CSR at Enel Green Power, spoke about her vision of the creation of share value.

The G.O.L.D.E.N. research network is currently operating in 21 countries and is linked with more than 130 researchers worldwide and research centres as prestigious as the Bocconi University, MIT, Boston College, the London Business School and ESADE business school. It is also collaborating with 12 public and civil bodies and NGOs, such as The Academy of Business in Society and The Global Responsible Leadership Initiative.
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